Performance marketing
Prospect acquisition via search, native and social funnels, focused on inbound conversations that match your underwriting and QA requirements.
456 Interactive operates as a performance marketing partner focused purely on generating compliant, high-intent inbound calls for licensed contact centers and sales operations across the United States.
456 Interactive works exclusively with established, licensed call centers operating under compliant marketing practices.
The supply side of pay-per-call is engineered to make your operation more predictable: consistent call flow, strict compliance standards, and transparent optimization against your close rate.
Prospect acquisition via search, native and social funnels, focused on inbound conversations that match your underwriting and QA requirements.
Real-time transfers routed directly into your telephony stack. Calls are filtered by geo, schedule, language and eligibility before they ever reach your agents.
TCPA-aligned lead capture, recorded consent language, and clear data flows. You receive calls backed by documented, auditable user journeys.
KPI feedback loops built around RPC, conversion, and QA pass-through. Bids, routing rules and publishers are adjusted based on actual down-funnel performance.
From click to conversation, the pipeline is deterministic. Every touchpoint between the first impression and your agent’s greeting is mapped and controllable.
We start from your ideal customer profile, compliance boundaries, and target RPC. Traffic, media mix, and IVR logic are then engineered backwards from your floor’s numbers.
Users engage with targeted funnels where consent language and expectations are clear: speak with a licensed agent now regarding coverage and options.
An IVR layer filters out non-eligible and mis-routed traffic using geo, product interest, and basic qualification before calls are bridged to your queue.
Approved calls are delivered into your telephony provider with caps, concurrency, and schedule windows aligned to your staffing model.
If you operate a licensed, performance-oriented call center and are exploring additional inbound capacity, 456 Interactive can scope a structured test with clear caps, pricing and KPI expectations.
Include your verticals, licensed states, preferred call windows, and any hard compliance constraints. A simple capabilities overview is sufficient; no slide deck is required.